First, is the consultant experienced? Ask about how many years he has been in business, what has been the nature of his practice and the types of problems he has solved, his existing clients, and the breadth and depth of experience. You may not think your issues are complex, but you are likely not aware of some of the strategies that could benefit you most, nor are they be understood by a novice. For example, it may take years of apprenticing to be ready to address the myriad issues facing seniors, so don’t be someone’s guinea pig. This is especially true in the area of tax and estate planning, where many novices present public seminars with only a basic understanding of complex issues.
Second, what is your advisors educational background? You’ll want to look for genuine credentials such as Chartered Financial Consultant, Certified Financial Planner, Certified Public Accountant, Certified Life Underwriter, Juris Doctor, or other legitimate credentials. These indicate an educational background in finance, business, insurance, law, accounting, etc. and require years of experience and/or comprehensive examinations from accredited institutions. Beware of quickie course designations such as the CSA, which only require a two-day course and minimal knowledge of planning topics.
Third, has the advisor shown a true commitment to ethical behavior? The advisor should hold a membership in a least one financial industry association that requires a code of ethics. Such associates as NAIFA, Society of Financial Service Professionals, IBCFP, FPA, etc enforce ethical behavior. You should also beware of advisors that use their affiliation with trusted organizations as the sole basis for their ethical behavior (churches, community centers, etc.)
Fourth, is there a commitment to continuing education? Complex laws are ever-changing and the economy never holds still. How many hours are spent each year keeping skills sharp? Are the continuing education hours at a beginning, intermediate, or advanced level?
Fifth, what services do you need? Comprehensive retirement, tax strategies and estate planning? Solely tax advice? An investment advisor? Real estate advice? Or, is he just an insurance salesman? Identify an advisor that emphasizes the services you need.
Sixth, is your advisor a solo-practitioner? Or is your advisor part of a team that he can turn to for strategizing on complex issues? Or to bring an additional perspective? Is his firm large enough to provide the extensive resources as a large firm of pros?
Seventh, what is the advisor’s average client like? Do you fall into the range of his typical client, and if not, will you receive the attention that you need? Would someone else at the firm give you better attention? What is the general demographic that the advisor primarily works with (seniors, pre-retirees, young couples, etc.)? You want to make sure that your unique needs will be met.
Eighth, how is the consultant compensated? The three most common planning types include: fee-only, fee-based, and commission only.
Finally, is your planner a professional? Be careful of planners that are running their operation out of the back of their car, lack memberships or designations, only work part-time, or mock those that commit to high standards. These advisors are often smooth talkers that will downplay the importance of the attributes that they lack. These individuals may be charming and present